Services
Small Size. Big Impact.
Our multi-disciplinary team brings the required lateral knowledge and experience to deliver designs across a wide spectrum of design fields. We specialize in creating holistic design solutions with a fresh perspective that spans across branding, packaging design, exhibitions, and retail design.
Our Approach goes beyond aesthetics — from shaping brand identities to enhancing customer interactions, solutions are thoughtfully tailored to help brands thrive in a competitive landscape. The process is not a destination, but a journey—an intentional choice to see beyond the present and imagine what could be. It’s the refusal to settle for the ordinary when the extraordinary is possible. With this mindset, we are dedicated to improving business performance, elevating customer experiences, and sparking meaningful transformation for our clients.
Brand + Strategy Consulting
We help you crystallize a differentiating strategy that could be purpose-driven or design-driven, tailored to your established business or startup. This can help you form deeper connections with your customers and channel partners.
Purpose-Driven Strategy Development
Design-Driven Strategy Formulation
Differentiation + Positioning
Brand Architecture
Art Direction
Brand Design
We craft distinctly different compelling stories to communicate your brand and create a memorable impression, ensuring a unique brand experience.
Strategy + Communication
Corporate Design
Digital Design
Brand Systems/Guidelines
Wayfinding Signage Systems
Corporate Design
We design your organization's credibility and presence by focusing on its identity as a whole, reflecting the company's structure, ethos, and professionalism.
Logo Design
Visual Communication
Usage Guidelines
Corporate AV (Audio-Visual) Production
Publication Design
Stationery Design
Marketing Collateral Designs
Experience Design
Our human-centred designs enhance customer experiences across various touchpoints, ensuring seamless interactions that foster lasting connections and drive engagement at every stage of the customer journey.
Service Design
Retail Experiences
Digital Experiences
Product Experiences
Packaging Design
Product packages are an opportunity to take a firm position in the market. Our approach to packaging design is simple – craft an engaging visual story and, if the project allows, create an experience by designing the package inside-out.
Research – Product, Market
Product Positioning
Product Identity
Structural Packaging Design
Material Specifications
Retail Design
Our research-based approach allows us to ideate opportunities for customer engagement and design specific delightful brand experiences for them. As a retail design agency, we specialize in creating retail designs that enhances the customer journey.
Research-Driven Ideation
Brand guidelines
Space Planning
Visual Merchandising
Material Specifications
Digital Design
Our understanding and knowledge of the digital world enable us to design digital products, systems, or performance-based website designs that lay the foundation for future growth for your organization.
Mobile-Apps (UX, UI) Designs
Software Systems (UX, UI) Designs
Dynamic Website Designs
Content Management Systems
UX & UI Development
Exhibition Design
Our approach to booth / trade show designs has helped our clients create memorable experiences for their customers. Regardless of the booth size, our clients have seen success through our designs.
Spatial Design
Interactive Experiences
Product Displays
3D Design Visualisation
Booth Fabrication
At Pencil Point Designs, we blend creativity with strategy to help brands resonate deeply with their audiences and drive positive change within organizations. The most profound impact comes from a clear purpose, the courage behind its creation, and the simplicity of its execution—whether through purposeful brand design strategies or impactful experience design, we craft solutions that drive results across all touchpoints. Our research-driven approach ensures your brand stands out, fostering lasting growth and success.
INDUSTRIES
Experience that is built through work that is wide & deep
Since our inception in 2006, we have evolved as a firm that offers strategy+design consulting for our clients in over 20 different industries.
Architecture & Interiors
Banks
Building & Construction
Fashion Garments
Financial Markets
F&B
Hospitality
Information Technology
Insurance
Investment Banking
Legal
Manufacturing
Media & Entertainment
Pharma & Healthcare
Publishing
Real Estate Development
Retail
Social Sector
Solar
Sports
Startups
Tabloid
Telecom
Travel & Tourism
Wine & Spirits
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