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DSGNECHO
DSGNECHO is the result of 'pursuit from nothing'— our approach that has echoed successful results for our clients. 

DSGNECHO has been conceptualised as a collection of client stories— some beautiful, some not-so-beautiful— but all successful. It is also the roadmap of our journey into the world of design indicating specific milestones. There are few stories which haven't been published due to client confidentiality.


The King of Lalbaug - A Prayer
Coffee Table Book Design    Digital Media
Client: Mr. Rupesh Sawant
Project: ‘The King of Lalbaug – A Prayer’
Year: 2015
'Lalbaugcha Raja' — an iconic form of the Elephant God is Mumbai’s cultural phenomenon. Millions from around the globe throng every August-September to get His blessings during ‘Ganesh Utsav’, a much revered Indian festival that commemorates His birth.
What makes Him the ‘Raja’? What makes His history enthralling? How does He bring together a million hands in reverence and to organize an event this grand year on year?
Pencil Point Designs embraced the opportunity to invoke ‘Raja’ in an experiential coffee table book that answers the above questions. We had 15 days to conceptualise, design, and produce the book.
Our faith in the tradition and the well-researched material guided us to conceptualize the experience that would spell the grandeur, fervour, faith, and inclusivity of the festival. We designed the book along with monitoring the production specifications from the given photographs, and the well-written content. We were producing a book on 'the remover of obstacles' and true to His name, the production was smooth despite the stringent timeline barring minor hiccups.
The coffee table book was launched by Shri Amitabh Bachchan on 19 September, 2015. The book has reached more than 3000 devotees so far and the second edition is in process.
We developed a website and conceptualised the social media content strategy to drive the online sales of the coffee table book.
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Nishith Desai Associates
Packaging designs    Collaterals    Signage    Furniture designs    Publications    Large formats Events    Mobile application development

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Bioved
Logo Design     Corporate Identity     Communication Strategy + Design     Packaging Design     Digital Media     Ecommerce Website     Exhibition Design

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Hompath
Logo Design     Brand names     Product Identity     Corporate Identity     Communication Strategy + Design     Packaging Design     Large Formats     Exhibition Design



DSGNECHO
The King of Lalbaug - A Prayer
Coffee Table Book Design    Digital Media

Client: Mr. Rupesh Sawant
Project: ‘The King of Lalbaug – A Prayer’
Year: 2015
'Lalbaugcha Raja' — an iconic form of the Elephant God is Mumbai’s cultural phenomenon. Millions from around the globe throng every August-September to get His blessings during ‘Ganesh Utsav’, a much revered Indian festival that commemorates His birth.
What makes Him the ‘Raja’? What makes His history enthralling? How does He bring together a million hands in reverence and to organize an event this grand year on year?
Pencil Point Designs embraced the opportunity to invoke ‘Raja’ in an experiential coffee table book that answers the above questions. We had 15 days to conceptualise, design, and produce the book.
Our faith in the tradition and the well-researched material guided us to conceptualize the experience that would spell the grandeur, fervour, faith, and inclusivity of the festival. We designed the book along with monitoring the production specifications from the given photographs, and the well-written content. We were producing a book on 'the remover of obstacles' and true to His name, the production was smooth despite the stringent timeline barring minor hiccups.
The coffee table book was launched by Shri Amitabh Bachchan on 19 September, 2015. The book has reached more than 3000 devotees so far and the second edition is in process.
We developed a website and conceptualised the social media content strategy to drive the online sales of the coffee table book.

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