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DSGNECHO is the result of 'pursuit from nothing'— our approach that has echoed successful results for our clients.
DSGNECHO has been conceptualised as a collection of client stories— some beautiful, some not-so-beautiful— but all successful. It is also the roadmap of our journey into the world of design indicating specific milestones. There are few stories which haven't been published due to client confidentiality.
Band Called Nine
Logo Design Corporate Identity Communication Strategy + Design Packaging Design Digital Media Large Formats Merchandising
Client: Neelesh Misra
Industry: Media & Entertainment
Year: 2009-2010
Band Called Nine is India's first writer-led band, which brings together established Bollywood artists to create music that reflects the soul of modern India in its themes, writing, and compositions.
Pencil Point Designs’ first experience on building a brand in the music & entertainment industry began with a phone conversation that led us to spend twenty minutes in a recording studio— listening to a scratch track written, composed and performed by the members of Band Called Nine. Those twenty minutes enriched us beyond words and instantly sparked off the design of the band’s visual identity and digital presence. Proceeding, we were entrusted with the band’s overall communication strategy.
We share a great rapport with Neelesh and over the years of our collaboration, we landed as the design consultant for Gaon Connection – India’s Rural Newspaper, YaadSheher - an award-winning radio show on 92.7 BIG FM, Yaadon ka Idiot box – an award-winning radio series of stories narrated by Neelesh.
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Band Called Nine
Logo Design Corporate Identity Communication Strategy + Design Packaging Design Digital Media Large Formats Merchandising
Client: Neelesh Misra
Industry: Media & Entertainment
Year: 2009-2010
Band Called Nine is India's first writer-led band, which brings together established Bollywood artists to create music that reflects the soul of modern India in its themes, writing, and compositions.
Pencil Point Designs’ first experience on building a brand in the music & entertainment industry began with a phone conversation that led us to spend twenty minutes in a recording studio— listening to a scratch track written, composed and performed by the members of Band Called Nine. Those twenty minutes enriched us beyond words and instantly sparked off the design of the band’s visual identity and digital presence. Proceeding, we were entrusted with the band’s overall communication strategy.
We share a great rapport with Neelesh and over the years of our collaboration, we landed as the design consultant for Gaon Connection – India’s Rural Newspaper, YaadSheher - an award-winning radio show on 92.7 BIG FM, Yaadon ka Idiot box – an award-winning radio series of stories narrated by Neelesh.
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